Monday, September 21, 2026

Please Vote For Me on The Santa Cruz Lookout List 2026!


I'm excited to share that Fiorito Interior Design has been nominated in the category of Favorite Interior Designer for The Santa Cruz Lookout List 2026! Voting is open right now through October 18th, and your support would mean so much. You can head over to the Lookout List page, thelist.lookout.co, and cast your vote.

The Lookout List highlights local businesses and professionals who help shape the character of our community. For me, this nomination is about more than design, it's about the relationships built with clients, crafting spaces that feel personal and lasting.

My approach to design has always been about more than aesthetics ... there are psychological, neurological, and spiritual elements at work as well, which allow me to reflect the life and style of each client. It's so encouraging to see that kind of work recognized on a local level.

If you've worked with me, supported my business, or simply followed along my journey, thank you. Truly. And if you'd like to head over and cast a vote for Fiorito Interior Design, I'd be deeply grateful.

Thank you so much and ... Happy Designing!

Legends of Design: Jean-Michel Frank

For this installation of Legends of Design, we look at an incredibly influential designer whose name is often spoken with reverence.

Jean-Michel Frank | Photo by Rogi André
CNAC/MNAM/Dist. RMN–Grand Palais Art Resource

Jean-Michel Frank, working primarily in Paris during the 1920s and ’30s, built a reputation on what might seem like a contradiction: quiet rooms that still feel deeply luxurious. Often associated with Art Deco, his work stripped away the ornament and excess typical of that movement, leaving behind spaces that felt calm, edited, and incredibly refined. He wasn’t formally trained, which probably contributed to his work feeling so instinctive—less about rules, more about perception and proportion. In fact, he believed that "perfect taste" was a blueprint for a soulless room. During his career, he collaborated with an impressive array of designers and artists such as Diego and Alberto Giacometti, Salvador Dalí, Emilio Terry, and Christian Berard. And he counted Elsa Schiaparelli, the surrealist fashion designer (whose house has been successfully resurrected by Daniel Roseberry) as a close friend.

Frank is often described as a minimalist, but that word doesn't tell the full story. Yes, his spaces were restrained—pared down to essential forms, softened palettes, and an almost architectural sense of proportion. But layered into that restraint was an unexpected richness. What really set Frank apart was his obsession with materials. He had a marvelous ability to combine both humble and rare finishes and elevate them through context; he was clearly ahead of his time with this talent. Straw marquetry, plaster, and sandblasted oak might sit alongside shagreen, parchment, rock crystal, or mica—each chosen not for hierarchy, but for how it contributed to the overall composition. There’s a lesson here that still resonates: good design comes down to the care and intent with which materials are selected and brought together.

His interiors were intentionally spare (thus his "minimalist" label), but not cold. Frank understood that emptiness, when done well, creates presence. Rooms were often reduced to their essential elements—strong silhouettes, neutral palettes, and tactile surfaces—allowing art, light, and proportion to do the heavy lifting. It’s the kind of restraint that feels especially relevant now, as we continue to move away from over-designed spaces toward something more grounded and enduring. In 1936, while working with this idea of pared-down elegance, he designed what became the Parsons table. Today it feels almost everywhere—so simple it’s easy to take for granted—but his original concept was more nuanced: a clean, almost skeletal form meant to be wrapped in something unexpected and luxurious, like ivory, and the afore-mentioned mica, or shagreen.

Another aspect of his work that feels surprisingly current is how seamlessly he blended eras. Frank frequently paired modern, simplified forms with references to 18th-century French design, creating interiors that felt both timeless and quietly forward-thinking. "I believe that a less severe principle can be found — the mixing of styles," Frank wrote in 1935, "The noble frames that came to us from the past can receive today’s creations [paintings]. The house that we build now can welcome ancient things of beauty." His signature look was termed as "luxe pauvre," literally "poor luxury" in French. That mix—old and new, refined and raw—is something we return to again and again in contemporary design. And it is an approach I strive for in my own design practice.

A distant cousin of the famed diarist Anne Frank, he fled France around 1940. As both a Jew and an out gay man at that time, he was wise to escape the coming Nazi occupation. He ended up working and traveling in South America and the United States--his last project was the 5th Avenue apartment for Nelson and Mary Rockefeller. A frail and slight man who suffered from depression and ill health his entire life, he killed himself by overdosing on barbiturates in 1941, at the too-young age of 46. I wonder if he knew how his work would ripple out, how influential he would become, and how he would take his place in the pantheon of legendary designers.


In the photos above, we see Frank's design for banking heir Templeton Crocker's living room in his San Francisco penthouse. The walls are covered with parchment squares. The fireplace is faced with mica in gilt bronze inlays. Seating is upholstered in ivory Moroccan leather, and table lamps are made of rose quartz and obsidian chunks, all arranged on a chocolate brown carpet.


This image is of Crocker's sunroom which occupied the upper floor in the 6,000 square foot San Francisco penthouse with views overlooking The City.


Above is a view of the salon in Nelson Rockefeller's New York City apartment designed by Jean-Michel Frank, showing a mix of eras, a custom Aubusson carpet, and prominently featuring artworks--by Fernand Léger, Joan Miró, Pablo Picasso, Giorgio de Chirico, Alberto Giacometti, and Henri Matisse's mural over the fireplace--all from Rockefeller's staggering collection.

The Comité Jean-Michel Frank has been initiated by the artist’s family to promote the work and legacy of the designer. The site has a list of some wonderful publications about Frank. And French furniture manufacturer ECART holds the rights to many Frank-designed pieces, so you can own your very own bit of design history.

Happy designing!

Monday, September 7, 2026

A Soft Sage & Graphite Kitchen by Fiorito Interior Design


When I began this kitchen project, the space was constrained by an awkward peninsula and a dropped ceiling that compressed the room both physically and visually. Fluorescent fixtures sat behind a plastic diffuser, and the refrigerator was wedged beside the range, leaving the kitchen feeling crowded while also making poor use of the available space. The transformation began by taking things away. The dropped ceiling was removed, the fluorescent tubes went with it, and the room suddenly gained height and light. The peninsula was removed too, opening the floor plan and allowing the cabinetry to continue down an adjacent wall and incorporate a second window. What had been a small, enclosed kitchen became a generous working space with room for a slim, functional L-shaped island, additional cabinetry and, perhaps most importantly, a much more natural relationship between the different parts of the kitchen.

The palette is quiet, but there is a lot happening within it. Soft sage cabinetry grounds the room, while warm white upper cabinets and pantry cabinetry lift the space. A pure white quartz countertop provides a crisp surface against the cabinetry, and soft brass hardware adds just enough warmth. The new Sub Zero refrigerator was given its own wall, beside a full pantry, freeing the range wall to become a strong focal point. A Monogram range now sits centered beneath an angular stainless-steel Zephyr hood, framed by the kitchen's most distinctive element: a graphite backsplash made from WOW Design's Pottery tile. Inspired by Japanese handmade ceramics, the tiles have a wonderfully tactile, imperfect character. Most are deep graphite, but here and there the surface breaks into strokes of camel, dusty peach, and deep blue-gunmetal glaze. There is an almost painterly quality to the way those colors move across the wall, giving the kitchen something that is difficult to achieve with a more uniform material—the satisfying feeling that an artisan actually made it.

The rest of the room was designed around that same balance of simplicity and warmth. New pale oak flooring runs throughout the ground floor, bringing a natural material and a soft golden tone beneath the cooler sage and graphite. Floating oak shelves flank the windows and provide a home for plants, ceramics and a few favorite objects, while another pair of shelves beside the refrigerator creates a small landing place for the things that inevitably arrive with you at the end of the day—keys, mail, bags and whatever else happens to be in your hands. The island occupies a surprisingly small footprint, yet its L-shaped form provides both additional work surface and seating without interrupting the flow of the room. A deep sink with an integrated cutting board and roll-up drying rack, a commercial-style faucet and under-cabinet LED lighting bring the practical details up to the same level of thoughtfulness as the larger design decisions. In the end, the renovation did more than just enlarge the kitchen; it created a space that feels calm, contemporary, warm, and a little unexpected … and, most importantly, we created a kitchen that finally makes sense for the way my clients live.

All after photos by Bernardo Grijalva.


Seeing is believing, as the saying goes. Here are some "before" images showing the smaller square footprint hemmed in by the peninsula...


Do you have a kitchen that needs updating ... or taming? Contact me and let's create something beautiful together!

Happy designing!